You can therefore encourage these new students to activate their account with your network, and especially take advantage of this opportunity to rekindle relationships with your members, and start creating a bond.
1 - Introduce the network to newcomers
Not all students know what an alumni network is. It is up to you to present it, explaining the advantages and benefits they will get from it. Highlight the number of members of your community, the different services you offer (job board, career space, mentoring ...). The beginning of the school year is the perfect opportunity to capture their attention and to invest a first part of it from the beginning of the year.
2 - Include your alumni
And who better to accompany you in this process than your alumni and students already involved in the network. Get them involved to give their feedback. They will naturally know how to communicate with your newcomers, and use their experience to engage them.
3 - Organize welcome events
Beyond the presentation of your alumni, make the network concrete by organizing events. Prefer physical meetings if you can, it always creates more links. And vary the formats, so that each meeting is an opportunity to highlight a particular service: a networking evening, a feedback conference, workshops, "club" evenings ...
4 - Keep in touch with your corporate relations
Finally, don't lose sight of your corporate partners. You can include them in your back-to-school events. Especially strengthen your relationship by sharing your internship/ternship calendar, the number of students available, in which fields... Build your joint highlights now, especially if you organize virtual or hybrid Business Forums. This will allow your partners to allocate their resources to these highlights and maximize the potential of your relationship.
The beginning of the school year is a key moment in your communication, take advantage of this moment to impact your audience and convey your important messages. For example, Dauphine Alumni has taken advantage of this moment by announcing its new mobile application. The possibilities are numerous! And if you need ideas, contact us! 😉
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